

Nau Mai Welcome
Pūtea Wealth Ltd - PWL is Waikato based, and specialises in;
Empowering our clients to create meaningful change for Māori.
We deliver strategic leadership, cultural integration and tribal enterprise development services.
With over 25 years of experience in Māori business, governance, and research. We are committed to sustainable transformation - responding to the evolving needs of our people now and into the future.
PWL is committed to;
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Tutuhou in action
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Māori-led development
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Creating better tomorrows for Māori
Our Services

1
Māori Stakeholder Engagement & Delivery
We offer Māori Stakeholder Engagement and Delivery services to build meaningful connections with Māori communities. Our collaborative approach ensures their voices are integrated into projects, delivering outcomes that respect Māori knowledge, practice and values. Together, we create impactful solutions for all parties involved.
2
Māori Strategic Planning Design & Implementation
We provide Māori Strategic Planning Design and Implementation services to help clients achieve goals while honoring Māori perspectives. By collaborating with Māori stakeholders, we develop tailored strategies that lead to meaningful outcomes for both clients and communities
3
Māori Governance & Leadership
We offer Māori governance and leadership services tailored to our clients' needs. Our applied experience and facilitation options are supported by qualification attainment and professional membership, ensuring high-quality expertise. Let us guide you towards effective governance and leadership.

Work streams currently under development
1 / Māori Research & Publication
We are excited to announce the development of a new service line focused on Māori research and publications. This initiative is supported by doctoral research approach consisting of a strong kaupapa maori framework, ensuring the highest quality and integrity in our work. Our goal is to contribute valuable insights and resources that advance understanding of Māori culture and issues. Stay tuned for more updates as we embark on this meaningful journey.
2 / Māori Data Analysis & Advice
We are dedicated to providing Māori data analysis and advisory services as part of our offerings. Backed by extensive experience in data sourcing and interpretation through Māori mātauranga, we aim to deliver respectful insights that align with the values of the Māori communities. Let us help you make informed decisions rooted in cultural understanding.
3 / Māori Subject Matter Expertise
We are excited to announce that starting in 2025, we will be incorporating Maori subject matter expertise into our service delivery. This addition reflects our commitment to cultural understanding and ensuring our services are enriched by diverse perspectives. We look forward to enhancing our offerings and providing valuable insights to our clients. Stay tuned for more updates!

Our Story
About Us
We have been tutuhou (entrepreneurial innovators) consulting since 2011, providing professional services in custodial cultural therapeutic assessment and supervision; tribal enterprise business development; social service action research and economic impact reporting. Delivery of services was a call to action responding to government, private sector and tribal needs.
Post Covid, we iterated our business offerings pivoting to opportunities in education and advisory comprising of tribal strategic planning, māori mātauranga integration and tribal governance leadership facilitation and delivery.
We continue to pivot to actively respond to the development needs of Māori now and into the future. Tutuhou in action, Creating better tomorrows for Māori.
Our Mahi
Our work experience and applied knowledge covers māori business comprising of executive management, investment advisory, business development, research, education and consulting.
We continue to be Māori stakeholder focused with a commitment towards Whānau, Hapū and Iwi transformation and sustainable futures.
With over 25 years applied knowledge and experience demonstrating business leadership, with a well-rounded commercial and people management skill-set within Māori commercial, education and the public sector. We are confident and ready to respond to the needs of our clients.
Current mahi;
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Business Director
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Doctoral PhD Candidate AUT - Māori Enterprise Wealth Creation, Cultural Capital
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Elected Trust Board Trustee & Chair - Rereteewhioi Marae
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Rereteewhioi Marae Representative - Te Whakakitenga Waikato Tainui House of Representatives.

Our Experience
2022-2024
Public Sector General Management Experience

General Manager experience leading a team of specialised expert individuals - Māori, Pacific, Diverse Communities. Driving Māori business relationships management, strategic planning and Te Tiriti o Waitangi integration.
Tribal Iwi - Marae Governance Experience
Trust Chair of Te Marae o Rereteewhioi, we are committed to advancing effective tribal governance and addressing the needs of our whānau and community. In the capacity as a representative on Waikato Tainui Te Whakakitenga, we advocate for the interests of our marae and work to preserve our tribal cultural hertiage, environment, wealth and language. The focus is on fostering relationships and promoting collaboration to support the aspirations of our people. Together, we can cultivate a positive future for our people and the generations to come.
2020-2022
Tertiary Institution Executive Experience
Responsible for the effective leadership and management of Māori Enterprise, Business & Technology qualifications, for ensuring the provision of academic leadership and strategic vision, and for the quality of the learner experience and success. Priority given to delivering partnerships, protection and participation to achieve equity for Māori learners and staff
2020
Collobaration PWL - Financial Advisory & Education Experience
Business Solutions
Working in partnership to grow small businesses, groups and individuals
Financial Services
Helping whānau better understand and grow good wealth management capabilities
Research & Development
Supporting opportunities to enhance Māori financial knowledge| capability and wealth creation
2011-2019
Tutuhou Consulting
Māori Cultural Therapeutic Services
Development, delivery and analysis of programmes within a custodial environment focused on Māori wellbeing to rehabilitation and reintegration
Business Advisory Services
Collation and analysis of data and information, reporting and funding, strategic business development and relationship management
Action Researcher
Evaluation and assessment of programmes including analysis of service delivery of Providers to appropriately design and deliver holistic services to serve their clients

Our Education
2024-
PhD Candidate

AUT - Faculty of Māori & Indigenous Development Te Ara Poutama
A doctoral research that examines whakapapa as cultural and symbolic capital from the collective experiences of Waikato Tainui small business owners living and working in the Waikato rohe.
Whakapapa as cultural capital: A case study of how tribal whakapapa in Waikato Tainui enhances small business success.
2011-2013
UNIVERSITY OF WAIKATO
MBA
The Waikato MBA equips candidates with the expertise to lead and influence high-performing teams, identify strategic opportunities and threats, drive positive changes within an organisation, and confidently respond to any challenging situations that come your way
1995-1997
Bachelor Degree (Economic Development)
AUT - Faculty of Māori & Indigenous Development Te Ara Poutama

Economic| Business Development harnesses language, culture, business and leadership to help develop skills to succeed in the global world.
Our Clients








